Soft as Steel: How to Master the People Skills that Impact Profit | Ep. 94


Do soft skills have a place in hardened industries like construction?

Dennis Doran—CEO, speaker, and author of Soft as Steel—explains the value of soft skills and relationship building within the construction industry. In today’s podcast episode, we will tackle how soft skills create leaders. We will also learn how soft skills are similar to a building’s foundation and how it supports the structure that builds on it. 

Learn more about the importance of soft skills in the construction industry by tuning in to this episode today! 

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What’s Discussed in This Episode:

  1. Soft skills make a good leader great [01:24]
  2. Influences of emotionally intelligent leaders [04:19]
  3. Why are soft skills undervalued in the construction industry? [07:24]
  4. Trustworthiness as the top soft skill [08:43]
  5. Downsides of not valuing soft skills in the construction industry [10:42]
    • The importance of building relationships [11:26]
  6. What the older generation can learn from the younger generation [14:57]
  7. Poor performance can be due to non-technical issues and interests [17:13]
    • Determine the unfavorable traits and work on it [18:41]
  8. Planning improves emotional intelligence [20:49]
  9. Personal and professional improvement is a process [22:39]
  10. Next steps of construction executives [23:52]

About the Guest:

Dennis Doran is a leading expert in the construction industry with his more than thirty years of experience. Dennis dedicates his time to providing leaders, across all industries, with tools to be successful in business, life, and relationships. He highlights the importance of soft skills in the construction industry in his highly acclaimed book, Soft as Steel. 


Books mentioned in this episode:

Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to the Construction Genius: A Leadership Master-Class Podcast on Apple Podcasts, Spotify, and Stitcher.

Thank you for tuning in!

Podcast Reviews

Why the Construction Industry is Foundational to the Success of California | Ep 12


How to Win the Battle Against Silos | Ep 19

Pat, Glad you enjoyed it. I appreciate the feedback. I'll have some more episodes in the same vein, coming soon. Eric

How to Win the Battle Against Silos | Ep 19

Eric, really enjoyed this podcast. Extreme Leadership is one of my favorite business books. Nice to see that you are incorporating some of their leadership strategies into your podcasts.

Connect with me!

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